As a friend asked me — “Isn’t this just a re-engineered term for Feng Shui?”
I think she’s got it exactly right.
Its basic principle, that “factors like light, space and room layout affect our physical and psychological well-being” exactly parallel the ancient precepts of Feng Shui, which have been honed and developed over thousands of years in China.
It’s always seemed to me that Feng Shui might gain greater traction if the words “Feng Shui” didn’t sound so odd. But honestly — does neuro-architecture really sound any better?
And besides — don’t you need to have a medical degree to practice it?