I’m very proud to present a new logo for Open Spaces Feng Shui.
Working with the fabulous team at JPDStudio, we came up with a look that packs a lot of symbolism into a tiny space.
Here’s some of the Feng Shui thinking that went into my new logo:
- Feng Shui situates humanity between Heaven and Earth, which are represented by the circle and square respectively in Chinese cosmology, so we made it a point to use these two powerfully symbolic shapes.
- We also allude to the symbol for Yin & Yang, the ever-changing flow of Chi that connects Feng Shui with universal feminine and masculine energies.
- The Five Elements come through via color and shape: green for Wood, red for Fire, the square shape for Earth, the circle for Metal, and the sinuous movement of Yin & Yang for Water.
Overall the logo also evokes ancient Chinese coins, wonderful symbolism for a profitable business, don’t you think?
I’ve gotten lots of great feedback on it — what do you think of my Feng Shui logo?